5 Crucial Mobile Web Design Mistakes That Will Dump Your Sales

Mobile websites are a very useful place to connect with your audience but with a great deal of responsibility. When we say so, it eventually means that it is the easiest place for marketers to make massive mistakes that will turn off a customer, too.

Here’s what you should be looking out for and what you can learn from those who have come before you:

Keeping Mobile Separate

Designing a “mobile site” is a trend, yes. But the problem is now that you have a separate site to maintain, content duplication is highly visible for the search engines to see. This is why your web design platform should be able to determine the type of device that your site is being viewed on and deliver the appropriate version.

Mobile Site vs. Responsive Design

Most often, a 'mobile site' is confused with a 'responsive site'. While the former one is actually a spate version of your actual website, the latter one adapts to the screen size of your website providing the same look regardless of how it's accessed.

Clickable Links are Too Close To Each Other

Touch screens are for control and navigation. Bearing this in mind, users’ fingers being a typical tool for navigation, consider clickable objects or targets in 30-40 pixels in size for ease of touch.

Third Party Management

Instead of creating a “mobile site” with a third-party who provides you mobile site on a separate domain and put your content in an easy-to-use mobile format but it’s still useless without buying the site. Having a mobile site managed by a third party is just a terrible idea.

Poor Forms

To fill out a form on a mobile device can be incredibly frustrating. Majority of us are turned-off by long, over-complicated, poorly labelled or generally badly designed forms. Make sure you only ask for details that triggers a call to action.

Create a simple and cost effective mobile website. See what percent of your visits are coming from mobile web browsers? Was your web site designed with mobile compatibility in mind?

The Role of Mobile Website Designers In Boosting Your Online Sales- An OverView

In forth coming years, more people are expected to access the Internet with the use of a mobile device instead of a personal computer. This means your handheld device is no longer an essential tool to communicate but a fundamental channel for business-to-business appointment.

In such a case, failing to optimize your website for mobile users will result in higher abandon rates and fewer conversions.

Maximize Mobile Traffic To Increase Mobile Conversions

Hiring a mobile website development company can help you integrate mobile into your inbound marketing strategy. Here is what they do, exactly:

Mobile Ads: Mobile, being a new medium, needs ads to be placed in the right environment and make sure they are relevant, contextual and native to the mobile experience. Mobile designers ensure you are present in organic search results, mobile applications and premium websites.

Mobile SEO: Optimizing your website for local search means your search listing and ads will be pushed closer to the top of results pages for each geographic location.

Mobile Website Development: Focusing on responsive design or a stand-alone mobile version is the best possible way to convert more traffic from mobile devices.

Social Media for Mobile: With over 50% of users accessing their social media profiles via mobile devices, optimizing your profiles for mobile ensures an enhanced mobile browsing experience.

Mobile Analytics: A mobile website developer can create a mobile strategy for your business using advanced analytics techniques which will determine which keywords are suited for mobile vs. desktop. This ensures you don’t miss out on potential opportunities.

See what your website looks like from a phone right now. In case it doesn’t appear properly, it might be hard for customers to see your phone number, menu or list of services. Connect with a mobile website developer today and get a free sample.

Openwave Computing Services is one of the first to grasp the potential of mobile search and has developed exceptional strategies to help you increase mobile search traffic. Our team of experts focuses on web development strategies that enable your website to be viewed optimally on all platforms.

Top 5 Web Development Languages in 2014

It’s important to remember that there is no single best language when it comes to choosing the best web development language for your website. A web developer chooses the option that best suits your project, specific functionality or features you want.

So... what programming languages do you think to come up in conversation? Here is an overview of the more popular languages in use by the industry today.

Top 5 Web Development Languages

HTML5 and CSS 3

HTML is the standardized mark-up language that structures and formats content on the web whereas CSS (Cascading Style Sheets) allows web developers to "set it and forget it." Coupled together, these two languages provide the basic structure and style information used to create a static webpage.

JavaScript

After HTML and CSS, JavaScript Website Development bring animation, games, web apps, interactivity and other dynamic effects to life. One of the best parts is that it can even run without connecting back to a web server.

Python

Known as a general purpose programming language, Python emphasis on code readability and web developers find it easy than other popular languages. Its large standard library contains pre-coded functions, provided by the community, which you can download to your server and use in your own code.

Some of the popular sites built on this website development platform includes: Shopzilla, Yahoo Maps, and the National Weather Service.

Ruby on Rails

Similar to Python, Ruby is designed to make programming more productive by emphasizing short and simple code.  Being an open-source web framework enables web developers to create dynamic websites that deal with a large amount of traffic.

For instance, Scribd, Hulu and Twitter all use Ruby.

PHP

Last but not least, here comes the most versatile general-purpose server-side scripting language that is used by 75 percent of all web servers- PHP Web Development. There are hundreds of reasons to use this and some of which are open source (no licences fees), huge online community, and its compatibility across multiple platforms.

So...What do you think of the best pick? These are only a fraction of the languages but most likely to discuss with a web developer. Next time you approach a Website Development Company, NYC, set a clear goal and purpose for your website, required the features and functionality before choosing the right language for your web project.